Owned (SEO) Senior Executive





Position: Owned (SEO) Senior Executive

Location: Sydney and Melbourne
Date Published: 11 July 2018

We have an exciting opening for an SEO Senior Executive, or as we call it, Owned Senior Exec. Want to know more?

The Owned Senior Exec is an exciting role within the Owned Digital Solutions team at Reprise Media. You will work across the wide range of specialisms found within digital marketing for owned assets. This includes SEO, content marketing, analytics, CRO and Web Testing, organic social media, and more. You will work with the other specialists and executives across Reprise and other Mediabrands agencies to ensure successful delivery of organic search and wider digital marketing product to our clients.

Before we tell you about the job, let us tell you who we are

Reprise Media are a digital marketing agency specialising in paid and organic search marketing, social media and analytics. We are a part of the Mediabrands group of agencies, which include UM, Initiative and Ensemble, to name a few. Reprise operates in 14 different countries around the world and has offices across Australia. Our head office is in Sydney, with sizeable offices in Melbourne, Brisbane, Perth and Adelaide. We work with a wide range of clients, from global multinational brands like ING DIRECT, Coca Cola, Hyundai and Johnson & Johnson, to government bodies with the NSW Government, and big Australian brands like Bunnings Warehouse or Lion.

Our culture

We are a fun, exciting and dynamic company. We are just 7 years old, but have huge experience and stature in the industry. Reprise has over 110 employees, with over 600 in Mediabrands Australia, and we are constantly striving to operate in a fun environment. Our offices in Sydney and Brisbane offer complimentary breakfast (cereal, toast, tea and coffee) with breakout areas, drinks fridge, table tennis and a life size unicorn (you have to see it to believe it!).

fun times

We do quarterly all-staff events which have previously included harbour cruises, ‘The Amazing Race’ around the city and fancy dress parties.

Back to the role

As an Owned Senior Exec, you’ll be responsible for a wide variety of activities to satisfy your client and the team. As the ideal candidate, you’ll have:

  • 3-4 years’ experience within an SEO or content marketing role
  • Excellent written and oral communications skills
  • Excellent numeracy skills with the ability to analyse data and identify trends
  • Experience with analytics packages such as Google Analytics is desirable
  • Previous web development or CMS experience is a bonus, including the ability to analyse HTML and CSS code
  • A creative mind and a passion for all things digital
  • Content writing experience is a bonus

What will you do on a daily basis?

Let’s look a bit more at what you will do on a daily basis. You’ll be responsible for:

Marketing activities:

  • Conducting keyword, concept and category research using a variety of tools
  • Reviewing onsite content and providing recommendations to improve usability and organic visibility
  • Monitoring organic traffic and conversions
  • Producing detailed and accurate technical and content audit documents
  • Demonstrating a strong understanding of clients’ accounts to identify trends
  • Actively manage influencer prospects, link opportunities and external networks
  • Attending both internal and external WIP meetings and client interaction
  • Deliver reports as per schedule such as competitive analysis and monthly reports
  • Help the account team prepare and deliver new business opportunities

Internal activities:

  • Working closely with the specialist on your accounts to deliver projects on time
  • Leading owned media marketing efforts for some smaller clients
  • Carefully managing your own workload
  • Communicating closely with the rest of the client team including SEO, social, creative and analytics specialists, client services teams, other Mediabrands stakeholders and your line manager to ensure projects are on track
  • Ensuring policy and procedures are followed at each stage of a project
  • Keeping across industry updates and informing the wider SEO teams required

The softer stuff:

You will:

  • Be open, outgoing, positive and friendly
  • Work well with others
  • Have good presentation skills and being capable to talk to clients
  • Demonstrate efficiencies at all levels of your work
  • Show excellent time keeping skills by ensuring the on-time delivery of projects and accurate time management
  • Ensure work is completed to a high standard and within deadlines

Salary

Depending on your skills and experience we will be able to offer you a salary package of up to $71,200 (inc. Super).

Apply for the position by getting in touch with rafael.canto@reprisemedia.com.au and mychal.whittle@reprisemedia.com.au. Send through your resume and let us know about a couple of your personal projects.

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