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Our thoughts

This is our blog. The place where we share our views, opinions and industry updates that shape what we do and how we do it.

Please read, share and get in touch with us if you would like to know any more information.

  • John Mueller Google Hangout

Google Hangout With John Mueller – April 6th

By |April 19th, 2018|

Webmaster Trends Analyst, John Mueller from Google organises live Google Hangout sessions online with a select group of digital specialists to answer those burning questions on search. Reprise’s very own Daniel Picken joins these sessions [...]

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Get to grips with the July 2018 Mobile Speed Update

By |March 27th, 2018|

What is The SPEED Update? Google have recently announced a new ranking algorithm designed for mobile search. Starting from July 2018, page speed will be a ranking factor for mobile queries. Although speed has been [...]

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  • Voice control blog

A Deeper Look Into Voice Search For SEO

By |February 6th, 2018|

“If you have an opportunity to use your voice, you should use it” - Samuel L. Jackson Whilst he’s not quite the figure-head of the digital revolution, Samuel L. Jackson certainly has a point. More [...]

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  • logfacebook

Will Facebook’s Big News Feed Changes Challenge Brands?

By |February 1st, 2018|

Facebook is kicking off 2018 by hitting the refresh button. These changes are big, but Facebook says they’ll be for the better. As Mark Zuckerberg wrote in a personal Facebook post: “I’m changing the goal [...]

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  • YouTube Brand Safety

New YouTube Brand Safety Measures

By |January 25th, 2018|

2017 was an extremely challenging year for Google in relation to the safety & suitability of content & advertising across YouTube. There were numerous examples highlighted throughout the year of a wide variety of content [...]

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  • Brain blog

Machine Learning and the future of Online advertising

By |November 28th, 2017|

Machine Learning started back in 1950, when Alan Turing created the “Turing Test” to determine if a computer could possess real intelligence (to pass the test, a computer would be required to fool a human [...]

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  • tags-Google-tag-manager-1024x331

Conversion Linker, Scroll Tracking, Element Visibility – GTM New Features, October 2017

By |October 19th, 2017|

Google Tag Manager has released a number of new features, all of which will make their way into Reprise's Analytics tagging frameworks. Information seems to be fairly sparse online, though, and beyond the Google documentation there [...]

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  • SEO1

JSON-LD vs. Microdata Schema: get recognised by Bing & Google

By |October 12th, 2017|

First off, what are rich snippets? Rich Snippets add extra information to your organic search listing beyond the standard page title, URL, and meta description. You've probably seen it before when searching for products online, [...]

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  • Rotate-Ad-Creatives

Changes in Adwords Ad Rotation

By |September 21st, 2017|

What’s Changing on AdWords Ad Rotation? Starting in late September, Google is making changes to the ad rotation settings in AdWords. As an advertiser, we all know how important it is to select the right [...]

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