About Charlotte Escreet

I work for Reprise as an Advisory Manager for some of the biggest brands in Australia. I have 4 years’ experience in digital marketing, focusing on earned media, paid search and SEO.
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What are Showcase Shopping ads?

By |August 23rd, 2017|

Showcase Shopping ads allow brands to engage users earlier on in the purchase journey when they are still discovering what to buy and where to buy it from. Until recently, brands had to manually set up and curate the product images that appear in your ad to showcase a collection of products that give shoppers [...]

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  • Earned Media Reprise

What is Earned Media?

By |March 1st, 2017|

Link Building Traditionally, SEO experts bought as many links as they could from directories and external websites to help clients rank better in the search results. The more links you bought, the higher up you appeared in the SERP. Simple. Tactics such as buying directory links worked for years, but with continuous learning and updates [...]

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